Spark Your Expansion
Discover, connect, and grow at MJ Unpacked—the national event curated for licensed operators, researchers, and investors to elevate their businesses and ignite new opportunities.
Upcoming Events
Why Exhibit or Attend MJ Unpacked?
Build Powerful Connections
MJ Unpacked is a focused, highly curated, and intimate event. Connect with vetted license holders with the title manager and above, accredited investors actively investing in the industry, and scientists leading the way in cutting-edge research. Forge invaluable partnerships and tap into an exclusive well of expertise.
Collaborate and Create
Gain fresh perspectives and new ideas united by a shared vision of growth and success. Each conference session addresses the most pressing topics for license holders and scientists today. The Experience Hall showcases new products and gives you market intel and the latest trends. You will meet thought leaders, get expert insights, and discover new partnerships.
Access Capital
Whether you’re seeking investment to catapult your brand to new heights or looking to invest in the next big thing, MJ Unpacked is brimming with opportunities. Connect with an exclusive accredited audience of HNW individuals, family offices, and VCs and meet face-to-face to talk through your vision. Investors gain valuable market intel before accessing deal flow.
Here’s What Participants Say About MJ Unpacked
Sandra Bergman
Founder & CEO, ESBE LLC
Experiencing MJ Unpacked for the first time, it totally lived up to everything I’ve heard – a wonderfully curated event packed with decision makers ready to do business… From the smart panel sessions to the mindful meditation & beach yoga to the killer after-party on the boardwalk (hot boxing on a ferris wheel!?!)…everything was designed with purpose.
Yasha Kahn
VP of Marketing and Technology, MCR Labs
MJ Unpacked was awesome. Thank you for organizing such a great event and inviting the science community to participate!
Markita Wilburn
Medical Director in Cannabis, Maitri Medicinals
I want to express my sincerity when I tell you these past few days have been THE BEST cannabis convention days and interactive experiences that I have ever had the pleasure of attending. The details were EVERYWHERE and did not go unnoticed…Wednesday night at Steel Pier was a night that I had fancied for far too long. There was not one person who wasn’t smiling! And, to finish off the week, the MJU Cannabis Cup Awards was a dope ass event!
Taylor Martin
Founder, Maryland's Cannabis Reserve
I am a veteran start-up consultant and as such, have been to just about every expo, conference, and cannabis themed professional event on the East Coast. You guys win. Hands down, the most fun, the best representation of cannabis culture blended with professionalism, and some of the best talks with valuable information. Not to mention the catering of attendees and networking therein.
Jen Lamboy
VP of Strategy, Hybrid Marketing
MJ Unpacked has repeatedly proven to be of immense value for me, Hybrid Marketing Co., and our clients and partners. The year-over-year ROI is tenfold, and the exposure we garner helps feed our inbound pipeline well beyond the months of each live event. As a business-outcomes focused cannabis agency, we insist upon strong ROI, and MJU consistently delivers.
Spencer Belz
COO, SunnyTien & Director of Sales & Marketing, Veda Farms
MJ Unpacked was the best week of my entire professional cannabis career to date.
Dan Saita
Co-Founder, North Lake Supply
We wouldn’t be where we are today without all of the wonderful connections we’ve made and the incredible people we continue to meet since our first MJ Unpacked in 2021.
We're re-imagined, curated, and focused on your growth.
MJ Unpacked is tailored exclusively for retail and brand executives within the cannabis industry, serving their unique needs on a national scale. It provides high-quality collaboration, showcases product innovation and cutting-edge scientific advancements, provides access to deal flow and capital, and cultivates a thriving community atmosphere.
Unlock Past Wisdom with Our Recorded Sessions
Stronger Together: Innovative Retail & Brand Partnerships for Growth
Explore innovative strategies for retailers and brands to collaborate, boost visibility, drive product sell-through, and build lasting customer loyalty in a competitive market.
Investor Mega Panel
Due to popular demand, MJ Unpacked is bringing back the Investor Mega Panel in Atlantic City, featuring a diverse lineup of top investors from across the cannabis sector. This session will provide an inside look at where capital is flowing, what investors are prioritizing in today’s market, and how operators can position themselves for funding. Join us for this must-attend discussion to gain valuable insights from the investors shaping the future of the industry.
Is Weed Really Getting Stronger? What Data Shows about Potency and Inflation
As THC potency numbers continue to climb on dispensary shelves, questions emerge about whether cannabis is truly getting stronger—or if lab shopping and market pressures are inflating results. This panel will dive into potency inflation, data manipulation, and the biological limits of THC production. Panelists will explore how consumer demand for high-THC products is shaping lab practices, the role of regulatory oversight, and what potency data actually tells us about modern cannabis. Additionally, the discussion will unpack what’s being traded off in pursuit of high THC levels.
Stay Ahead with Fresh Updates
Unlocking Growth: Why the Investment & Finance Track at MJ Unpacked is a Must- Attend
By: Kaylee Erickson, Proven Media As the cannabis industry matures, financial acumen is becoming just as critical as cultivation expertise. Whether you’re an operator looking to scale, an investor assessing market trends, or a startup seeking funding, the Investment & Finance Track at MJ Unpacked provides unparalleledinsights into the evolving financial landscape of cannabis.From April
The Emerging Cannabis Industry in New Jersey: A Market on the Rise
By: Kaylee Erickson, Proven Media New Jersey’s cannabis industry is experiencing a major transformation fueled by progressive legislation, increasing consumer demand, and a growing network of entrepreneurs eager to make their mark. With adult-use cannabis sales launching in April 2022, the Garden State has quickly become one of the most promising markets on the East
A Look Back at the First MJ Unpacked Missouri
By: Macey Wolfer, Public Relations Specialist, Proven Media Now that the most recent MJ Unpacked is behind us and we’ve had some time to rest and relax over the Thanksgiving holiday, the MJ Unpacked team is gearing up for our next event. Before we dive into the ins and outs of MJ Unpacked Atlantic City
THC Slushies shake up the Oklahoma market
What Millenials and Boomers have in common
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