It’s a sweet day for soda-loving stoners, as Jones Soda announced its entry into the cannabis market. The Seattle-based craft soda company is launching cannabis-infused beverages and edibles under its new Mary Jones brand.
The new product portfolio includes single and multi-dose infused sodas, syrups, and gummies in four of the most popular Jones Soda flavors. The launch of Mary Jones marks the first cannabis product portfolio to play off of 25 years of mass-market establishment.
Mary Jones’ portfolio includes a 10 mg single-dose soda in a 12-ounce bottle; a 100 mg soda with 10 servings in a 16-ounce can; a 1000 mg syrup tincture in a 4-ounce bottle; and 5 mg gummies in the shape of Jones soda bottles and sold in 20-count packages.
Each product is available in Root Beer, Berry Lemonade, Green Apple, and Orange Cream flavors. A rotating seasonal and limited-edition selection is planned for future releases.
The Seattle-based company is launching in the California market first, but the company plans to expand into all legal adult-use states over time. The multi-phase rollout will also include additional product formats and accessories.
Launched in 1995, Jones Soda has been a unique beverage option for decades. The company relies on non-traditional label images, including user-submitted photos along with interesting flavors like Blue Bubblegum and Fufu Berry. The company’s flavor science team has designed the new cannabis line to recreate the flavors of their popular mainline sodas.
“The Mary Jones brand is a game changer because, unlike every other company in the space, we bring an iconic brand with an equity that eclipses any current cannabis brand in the market, passionate fans who love our signature flavors, and a 25-year history of having fun with consumers by putting our fans’ photos on our labels, their quotes under our bottle caps and being available in record shops as often as the grocery store. This is real earned credibility you can’t fabricate,” said Bohb Blair, Chief Brand Officer, Mary Jones Cannabis Inc. “With all of these advantages, our irreverent personality and putting a cannabis twist on our brand traditions, we believe we are uniquely positioned to dominate the category.”