Chief Marketing Officer, Canndescent
About Sam Arellano
Sam Arellano, Chief Marketing Officer of Canndescent, is an accomplished, entrepreneur-minded executive and award-winning accelerator of lifestyle brands. He’s created and produced nationally recognized campaigns for some of the world’s leading brands including Nike, Red Bull, and Incase. A career marketing specialist, Sam’s 20 year work history spans men’s contemporary apparel, sporting goods and consumer electronics. At Canndescent, Sam leads and directs all future facing communication for its portfolio of brands. With that comes oversight for all creative, packaging, digital and retail marketing.