We produce distinctive events and focused content that accelerates the growth and profitability of cannabis brands and retailers.
MJ Unpacked serves the needs of the most critical sub-segmentation of any CPG industry – the brands and retailers. Unlike events and conferences that are heavily populated with supply-side and infrastructure companies and lack attendee qualification, MJ Unpacked provides an exclusive forum for qualified brand and retail decision-makers. We facilitate peer-to-peer collaboration, discussions of what will drive direct engagement with consumers, and the evolving state-by-state landscape. MJ Unpacked delivers unique data presentations and insights pertinent to the segment driving today’s market.
MJ Unpacked is produced by Jage Media.
To foster a community of brands and retailers and provide them the space and resources to thrive.
Meet Our Team
I am a change agent. Letting go of resistance, doing what is necessary to create working solutions that lead to meeting and exceeding goals is my LIFE. It is what I am most passionate about.
With 20+ years of experience in sales, marketing and product management, primarily for consumer packaged goods, I am more driven and more excited than ever to embrace, wholeheartedly, being a change agent as I continue my passion--- working to discover what is needed to create profit-making solutions for companies involved in the sale and marketing of consumer products.
I began working in the wellness industry in 1995 as it was beginning to really bloom. Consulting stores, bringing new products to market, navigating compliance, creating strategic partnerships, and working directly with CPG brands laid the foundation of my first 10 years experience.
I went on to open and successfully exit several businesses. Since I first started learning about the therapeutic benefits of plants, I dreamed of one day working with cannabis entrepreneurs. As that day arrived, I then transitioned into a full time cannabis focus after selling my second retail store.
My goal is to support my clients by hearing, seeing, and believing in their vision and offering them the tools, relationships and alliances to benefit their success.
Recognizing the importance of responsible regulation, Murray actively lobbied for cannabis regulation, banking reform, and the resolution of the 280E tax problem. Her efforts also led her to serve on the Governor's Task Force in Colorado, where she played a vital role in implementing Amendment 64, a significant milestone in ending cannabis prohibition.
As a leading advocate for legalization and responsible regulation, Murray emphasizes the crucial need for product safety, cannabis testing, and quality assurance. Her expertise has made her a trusted resource for legislators, industry organizations, and the media alike. Internationally recognized, she has delivered influential talks on the cannabis industry and highlighted the paramount significance of testing.
In her relentless pursuit of quality assurance, Murray founded Carbon Blue Consulting, serving as its CEO. The company provided testing and consulting services for cannabis labs, further cementing her commitment to ensuring the highest standards of safety and product integrity within the industry.
Murray's advocacy extends beyond the realm of cannabis, as she is a staunch proponent of women's rights. Through her involvement with the Women's CannaBusiness Network, which later evolved into Women Grow, she has played a pivotal role in advancing women in an industry historically dominated by men. Murray's unwavering dedication to empowering women has created new opportunities and shattered glass ceilings.
Recognized as a cannabis health and safety champion, Murray has been instrumental in fostering a credible and safe medical marijuana industry in Colorado and throughout the United States. She continues to be a driving force in changing perceptions, promoting responsible use, and reshaping the way people interact with cannabis.
Genifer Murray's multifaceted journey encompasses entrepreneurship, advocacy, and a passion for social change. Her pioneering spirit, commitment to quality assurance, and dedication to women's empowerment make her an inspirational figure in the cannabis industry and beyond.
Founded by George Jage, former president of MJBizDaily/MJBizCon and CEO of Dope Media, and Kim Jage, former EVP & CMO of World Tea Media. Collectively, the Jage’s have over four decades of combined experience creating and producing award-winning events and publications for emerging markets. Jage Media launched in early 2020 with a veteran team of cannabis investors, including: BDSA; CanopyBoulder; Keneh Ventures; Panther Opportunity Fund; and cannabis industry veterans Jay and Diane Czarkowski, co-founders of Canna Advisors, through their fund. Jage Media is headquartered in the greater Seattle area.